Shop Root & Rise
If your main concern is a weak or dull look, begin with the Strengthening Shampoo. If your hair feels rough after washing, add the Smooth & Repair Conditioner. If frizz and fly-aways are your concern, finish with the Anti-Frizz Leave-in Serum. Use the Deep Repair Hair Mask once a week when your routine needs an extra care step.
Strengthening Shampoo, 200 ml
A clean start for a stronger-looking routine.
Short description:A wash-day essential that cleanses away everyday buildup while helping hair feel fresh, light and ready for the steps that follow.
Best for:Hair that feels dull, limp or less manageable; anyone beginning a simple hair-care routine.
How to use:Apply to thoroughly wet hair. Massage gently into the scalp and lengths, then rinse well. Follow with Smooth & Repair Conditioner for a more complete routine.
Routine pairing:Step 1 of 3. Pair with Smooth & Repair Conditioner and Anti-Frizz Leave-in Serum.
Smooth & Repair Conditioner, 180 ml
The softness step you may be missing.
Short description: A rinse-out conditioner that helps hair feel smoother, softer and easier to comb after cleansing.
Best for: Dry-feeling lengths, rough texture after shampooing, or hair that needs easier de-tangling.
How to use: After shampooing, apply from mid-lengths to ends. Leave on for 1–2 minutes, then rinse thoroughly. Avoid applying heavily at the scalp if your hair gets oily quickly.
Routine pairing: Step 2 of 3. Use after Strengthening Shampoo; finish with Anti-Frizz Leave-in Serum on towel-dried hair.
Anti-Frizz Leave-in Serum, 50 ml
A lightweight finish for smoother hair
Short description: A leave-in finishing step designed to help dry-looking lengths and fly-aways feel more manageable without adding unnecessary complexity to your routine.
Best for: Frizz, fly-aways, dull-looking lengths and humidity-prone hair.
How to use: Start with a small amount on towel-dried or dry hair. Smooth through mid-lengths and ends. Add more only if your hair needs it; avoid the scalp.
Routine pairing: Step 3 of 3. Use after washing and conditioning, or as a quick touch-up between wash days.
Deep Repair Hair Mask, 200 g
A once-a-week reset for softer-feeling hair.
Short description: A weekly care step that gives your routine extra time for softness, manageability and a more cared-for feel.
Best for: Hair that feels dry, rough or difficult to manage after exposure to heat, humidity or frequent washing.
How to use: After shampooing, apply from mid-lengths to ends. Leave on for 5–10 minutes, then rinse thoroughly. Use once a week or as suited to your routine.
Routine pairing: Use in place of your regular conditioner on mask day, unless your final product instructions advise otherwise.
